Our community is increasingly complaining about getting repeated unsolicited phone calls, occurring at any time of day.
The first step in this battle against nuisance calls isto know your rights, so here’s our guide on cold calling to help you sort fact from fiction.
What’s cold calling?
Cold calling is the activity of calling someone to make a business solicitation, without being asked by the receiver to do so. This technique has considerably increased with the development of telecommunication technologies, making everyone having access to a telephone a potential target. A 2017 study estimates that 9 out of 10 landlines in the U.K. are bombarded with cold calls, even though half of them have subscribed to the Telephone Preference Service (TPS). Nuisance calls also affect 8 out of 10 mobile phones. British consumers approximately received 3.9 billion nuisance phone calls and texts the past year.Continue reading “Cold call plague: is it even legal?” »
Tired of being bombarded with nuisance calls? The Telephone Preference Service (TPS) is the official opt-out register promoted as an effective tool to reduce unsolicited calls. Although, our community often complains about receiving nuisance calls despite having registered their number with the TPS.
Is the TPS really useful? Does it work? We have created this practical guide with all you need to know about it.
What is the TPS?
First thing to know, the Telephone Preference Service (TPS) is a FREE service. The direct marketing industry runs and funds the service.
The TPS is the official UK register of domestic phone numbers whose users record their preference not to receive sales or marketing cold calls. Before making a cold call, organisations *MUST* check if the phone number of the receiver is TPS registered.
According to the Privacy and Electronic (EC Directive) Regulations 2003, it is *ILLEGAL* for such organisations to call TPS registered numbers for sales or marketing reasons, unless they have obtained your consent first. Organisations that must abide by this rule include: companies, voluntary organisations, charities and political parties. Continue reading “What is the TPS and does it actually work in the UK?” »